Determinants Of Consumer Preference For Fast Food And Traditional Food: Evidence From Thoothukudi District

Authors

  • J. Jasmiline & Dr. S. Uma Mageswari

Keywords:

Consumer Preference, Fast Food, Traditional Food, Food Choice Behaviour, Health Consciousness, Convenience, SEM, Thoothukudi District.

Abstract

Food consumption patterns have undergone significant transformation due to urbanization,changing lifestyles, increasing disposable income, and exposure to global food cultures. Consumers today make choices between fast food and traditional food based on multiple factors

References

• Briawan, D., Khomsan, A., Alfiah, E., & Nasution, Z. (2023). Preference for and consumption of traditional and fast foods among adolescents in Indonesia. Food Research, 7(4), 211-226

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Published

2024-07-20

How to Cite

J. Jasmiline & Dr. S. Uma Mageswari. (2024). Determinants Of Consumer Preference For Fast Food And Traditional Food: Evidence From Thoothukudi District . Journal of Computational Analysis and Applications (JoCAAA), 33(07), 3750–3759. Retrieved from https://www.eudoxuspress.com/index.php/pub/article/view/5766

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Section

Articles