Dynamic Offers in NDC: How Continuous Pricing Is Reshaping Airline  Revenue Management

Mukul Kumar Gaur

Dynamic Offers in NDC: How Continuous Pricing Is Reshaping Airline Revenue Management

Authors

Mukul Kumar Gaur

Keywords:

Continuous Pricing, New Distribution Capability, Dynamic Revenue Management, Airline Retailing, Offer-Order Paradigm

Abstract

The airline industry is undergoing a fundamental transformation in its approach to pricing anddistribution, moving away from decades-old static fare filing systems toward dynamic, algorithmic pricegeneration enabled by modern New Distribution Capability standards. Traditional ATPCO-based fare structures, characterized by predetermined booking

References

Jeffrey I. McGill et al., "Revenue Management: Research Overview and Prospects," Researchgate, May 1999. Available: https://www.researchgate.net/profile/Garrett-Van Ryzin/publication/220413312_Revenue_Management_Research_Overview_and_Prospects/links/546cfb5

cf26e95bc3caad7/Revenue-Management-Research-Overview-and-Prospects.pdf

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Published

2026-01-18

How to Cite

Mukul Kumar Gaur. (2026). Dynamic Offers in NDC: How Continuous Pricing Is Reshaping Airline Revenue Management . Journal of Computational Analysis and Applications (JoCAAA), 35(1), 672–683. Retrieved from https://www.eudoxuspress.com/index.php/pub/article/view/4766